Roam

The love of adventure, the love of the journey, the love of the experience: these were the things that drove the vision of Roam, while the spirit of that love is what guided the development of this symbol.

Discovery

Concise. This was a client that knew exactly what she wanted, but trusted our creative vision to ignite her idea. The meeting was short, the information deliberate and the objective clear. This logo would represent movement. It would represent a movement. It would represent adventure and the sense of wander through travel. It would represent an idea of experiences to make you fall in love with a country. The symbol would be a landscape of an idea, embedded into every experience created by the company.

Project

Branding

Client

Roam: roamtt.com

Service

Logo Design

Concept

An adventure is a difficult thing to summarise. It takes twists and turns, it goes through tunnels, it crosses paths and it climbs mountains. That is the concept of the symbol through unique typography that creates the word mark. 

Development & Design

Colours

Neon Sky

#00FFFF

Midnight Blue

#000033

Afternoon Hue

#29ABE2

Final Product

The adventure revealed